I’ve found that there are three big blocks that most often come up when anyone is looking at using a professional’s service or getting ready to buy a product.
Money
Time
Timing
This is with the understanding that everything else is a match. They have a need and you can serve that need. They feel connected [...]
You’ve probably heard a lot of marketing folks talk about “growing your list.” I like to think of this more along the lines of “building a community.” It’s a reminder that for each email that is on your on-line list, there’s a person behind it.
Whatever you call it, the larger your community the greater opportunity [...]
There is one main energy that can take you out of business extremely fast and that is the energy of competition. I can honestly tell you that when I first started off in business, I spent a lot of time surfing through the Internet reading newsletters of other folks who were out there doing work [...]
Look around you. Do you have everything you desire for your business? If your business is not where you want it to be, you need to look at where YOU are focusing your thoughts, feelings, and actions. You can’t blame anyone or anything if you are not where you want to be.
You need to take [...]
Your business card is one of the BEST and easiest marketing tools you can (and should!) use to stand your business out from all the other businesses that are doing what you do.
There isn’t anything that bugs me more than getting a business card and not being able to tell what the person does when [...]
Having a business of your dreams is all about the energy. I have coached many people that had no clue of HOW they were going to do things, and in some cases, they had some real gaps in skills like marketing and selling. But, when they really understood that this is an ENERGY game- first [...]